BAIC SA hosted an exclusive media event, offering journalists a unique opportunity to experience the excitement of its latest model, the all-new B40 PLUS 8AT. The event showcased the vehicle’s capabilities and left a lasting impression on all who attended.
Exclusive Media Event
The media began their day by taking a tour of the BAIC SA plant in Gqeberha, gaining valuable insight into the company’s manufacturing process, commitment to quality, and the promise to excellent customer service. They then enjoyed a comprehensive experience with BAIC SA, starting with a sit-down session with the company’s executives to gain valuable insights into their plans and upcoming vehicles. Afterwards, they had the thrill of putting the B40 PLUS 8AT through its paces on an off-road trail setting, testing its capabilities and pushing the vehicle to its limits.
Thrilling Test Drive Experience
The all-new B40 PLUS 8AT took centre stage, showcasing its power and performance on various 4×4 roads. The adventure culminated in an exhilarating bush experience, leaving a lasting impression on all who participated. The media were impressed by the vehicle’s handling, suspension, and overall performance, making it a true standout in its class.
Customer-Centric Approach
The media event offered a rare glimpse into BAIC’s vision and customer-centric approach, solidifying the company’s position as a leader in the automotive industry. BAIC SA’s dedication to customer satisfaction and after-sales support was also highlighted, demonstrating its commitment to building long-term relationships with its customers.
Affordable Pricing
The BAIC B40 PLUS starts at R574,500. These prices demonstrate BAIC SA’s dedication to making quality vehicles accessible to a broader audience. With their competitive pricing and warranty offerings, BAIC SA is poised to make a significant impact in the South African automotive market.
Closing the Day
The day concluded with a Safari 4×4 trail, dinner and beautiful safari gifts, a fitting end to an unforgettable experience. The media left with a newfound appreciation for BAIC SA.
Article by: BAIC